New Mexico Contest and Loyalty Rules

1. New Mexico Cannabis Status

New Mexico has legalized cannabis for adult recreational use. HigherScore operates loyalty programs for licensed dispensaries and cannabis brands throughout the state.

2. State-Specific Regulations

The following regulations apply to HigherScore programs in New Mexico:

• Adult-use since 2022
• Micro-licenses
• Social equity program

3. Age Verification

All participants in New Mexico must be at least 21 years of age. HigherScore verifies age at account creation and may request additional verification for high-value redemptions.

4. Promotional Limitations

New Mexico cannabis regulations may impose restrictions on:

• Types of prizes that can be offered
• Marketing and advertising of promotions
• Discount structures and point values
• Frequency of promotional campaigns

HigherScore works with participating brands to ensure all promotions comply with NM requirements.

5. Data Privacy

New Mexico may have additional privacy requirements for cannabis-related businesses. HigherScore complies with:

• State consumer privacy laws
• Cannabis industry record-keeping requirements
• HIPAA requirements (for medical programs)
• Data security standards required by NM regulators

6. Dispute Resolution

Disputes involving New Mexico participants will be resolved according to the general Contest Rules, with the following additions:

• Governing law: Laws of the State of New Mexico
• Venue: Courts located in New Mexico (for state-specific claims)
• Regulatory complaints may be filed with the New Mexico cannabis regulatory authority

7. Contact

For questions about New Mexico-specific rules, contact:

HigherScore
Email: legal@higherscore.app
Subject: New Mexico Rules Inquiry