Virginia Contest and Loyalty Rules
Last updated: January 1, 2026
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1. Virginia Cannabis Status
Virginia has legalized cannabis for adult recreational use. HigherScore operates loyalty programs for licensed dispensaries and cannabis brands throughout the state.
2. State-Specific Regulations
The following regulations apply to HigherScore programs in Virginia:
- Adult-use legal
- No retail yet
- Medical dispensaries
3. Age Verification
All participants in Virginia must be at least 21 years of age. HigherScore verifies age at account creation and may request additional verification for high-value redemptions.
4. Promotional Limitations
Virginia cannabis regulations may impose restrictions on:
- Types of prizes that can be offered
- Marketing and advertising of promotions
- Discount structures and point values
- Frequency of promotional campaigns
HigherScore works with participating brands to ensure all promotions comply with VA requirements.
5. Data Privacy
Virginia may have additional privacy requirements for cannabis-related businesses. HigherScore complies with:
- State consumer privacy laws
- Cannabis industry record-keeping requirements
- HIPAA requirements (for medical programs)
- Data security standards required by VA regulators
6. Dispute Resolution
Disputes involving Virginia participants will be resolved according to the general Contest Rules, with the following additions:
- Governing law: Laws of the State of Virginia
- Venue: Courts located in Virginia (for state-specific claims)
- Regulatory complaints may be filed with the Virginia cannabis regulatory authority
7. Contact
For questions about Virginia-specific rules, contact:
HigherScore
Email: legal@higherscore.app
Subject: Virginia Rules Inquiry